Set up by Ministry of Commerce and Industry, Government of India

Third Floor NCHF Building, 6A/6, Siri Fort Institutional Area,

August Kranti Marg, New Delhi – 110049

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Phone: +91 11-41046327-28-29, +91 11-41734632

Subject: Invitation for an interactive work-shop on ‘Exports of Education & Entertainment Services from India: Potential & Challenges’  and Advantage Health care India 2015 ‘at the Taj Vivanta, Chennai on September 4, 2015 (Friday)

As you are aware India’s success story in services and services exports has been unique. In the past two decades, India’s services trade has grown rapidly contributing to GDP, to trade and investment, to employment and skilling. Other than traditional services, India has made huge strides in knowledge-based services. Prominent amongst such services is that of education services, especially higher education services. The role of higher education in leveraging knowledge and innovation and in providing skill sets towards hi-tech manufacturing and high value added services is indisputable. Further, the role of Higher Education services for India in the context of job creation domestically, human resource and skill development, earning (and saving) of foreign exchange as well as creating an employable workforce is of immense importance.

Similarly, the audio-visual service sector is one of the fastest-growing service sectors in India. India also has the potential of exporting post-production facilities, computer animations and graphics. Since the Indian audio-visual industry caters to a niche audience, India does not face any direct competition from major players such as the US.
In the above context, an interactive work-shop on ‘Exports of Education & Entertainment Services from India: Potential & Challenges’  is being organized by the Department of Commerce, Ministry of Commerce & Industry, the Services Export Promotion Council (SEPC) and FICCI on September 4, 2015 (Friday) at the Taj Vivanta in Chennai.

Commerce Secretary, Department of Commerce, GOI, Ms Rita A. Teaotia, IAS, has kindly consented to be the Chief Guest at this workshop. Also, the work-shop will have participation from other eminent speakers and guests as well, from the Government and Industry, the decision makers and stakeholders who will focus on various dimensions of these two sectors with their insightful and valuable thoughts and presentations which will enhance the efficiency, productivity and global competitiveness of the sectors.

Further, it is expected to set forth the vision for the education and audio-visual services sectors in the medium and long term and chalk out the way forward in terms of the steps needed to be taken to address various challenges and assess gaps in existing procedural/administrative/regulatory areas.
Your participation will be valuable to arrive at a roadmap of reforms required to meet global challenges and harness opportunities that lie ahead not only to diversify India’s services exports but also to position India as a key player in world services trade.

Therefore, request you to kindly in this inter-active work-shop and kindly confirm your participation with an email to Ms. Jyoti Kaur, DDG at and copy to


Program Schedule – Click here – SEPC Work-Shop on 4th Sep 2015


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